Wyndham Hotel Group has launched a Chinese-language multibrand booking website to promote bookings at its Wyndham, Ramada, Days Inn, Howard Johnson and Super 8 hotels in the Middle Kingdom.
The site is located at whghotels.cn and enables users to complete the booking process in their native language. The Chinese site supplements separate existing Chinese and English booking portals for the Ramada, Days Inn, Howard Johnson and Super 8 brands. The new Web address will be featured in all Wyndham Hotel Group brand advertising and marketing materials in China, providing a "single call to action" for travelers, according to Daniel Del Olmo, Wyndham Hotel Group vice president of international marketing and strategy.
"Domestic travel in China is becoming huge, and these sites were designed to cater to that market," Del Olmo said. "Our diverse hotel po...
This news article comes via ChinaTechNews.com , who is the copyright owner of this information and news. FintekAsia.com has licensed the rights to this article and any republication or re-distribution in whole or in part of this content is strictly prohibited without the express consent of ChinaTechNews.com