Chinese B2C e-commerce website 360buy.com has published its latest operating statistics, stating that by April 2012, the company had gained 40 million registered users and its order volume reached 400,000 each month in March and April this year.
According to the company, its sales of large home appliances are currently increasing at the annual growth rate of about 200%. Lan Ye, chief marketing officer of 360buy.com, told local media that 360buy.com's large home appliances have cost advantages, which help improve supply chain efficiency, and optimize inventory turnover and cash-flow rate, so as to benefit the consumers.
At the same time, Lan called on home appliances manufacturers to attach more importance to e-commerce. He said though the overall Internet shipments are low for some manufacturers, e-commerce is a general trend for future reven...
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