Chinese Offline Retailer Makes Internet Group Discount Buying Push

News Source: ChinaTechNews.com

Suning.com, the e-commerce platform of Chinese electronics and home appliances retailer Suning, revealed that they will launch a new nationwide group discount buying service this week.

Suning.com's new group buying channel will focus more on the sales of non-physical products, including dining, entertainment, lifestyle, hotel, and tourism services; though it also provides physical products. A total of 30,000 products will be available in this new channel.

At present, the group buying channel is undergoing internal beta tests and is expected to be formally launched on September 25, 2012. By then, the group buying channel will be listed in the product category column on the front page of Suning.com.

Li Bin, executive vice president for Suning.com, said that Suning.com's new group buying business will cover over 140 cities across the coun...



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